Hera was established with the purpose of placing users at the core, adapting to changes in their application environments, and identifying both existing and potential needs through interactions between R&D personnel and users. By involving users throughout the entire process—from idea generation to technology development and validation—and incorporating user feedback methods such as user experience testing, Hera drives technological innovation via various innovative technologies and products.

Emphasizing a people-oriented, user-centric, and co-innovation approach, Hera is committed to fostering a new R&D environment that focuses on user-centered, future-oriented technological innovation models and systems.

Hera offers customized design and contracting services for the entire process or specific stages of engineering construction projects, including design, procurement, construction, and trial operation. This enables customers to quickly and conveniently select complete automated factory production models that meet their production needs. Hera is dedicated to helping clients achieve green, environmentally friendly, and safe smart production modes. With modular full-line design, existing productivity can be enhanced using independent or additional modules. Three-dimensional design enriches information and ensures advanced intuitiveness. The entire project embodies the "Industry 4.0" concept, applying informatization and modern management philosophies to ensure construction quality and progress.

Hera primarily provides processing equipment and optimized system solutions for mixing, dispersing, shearing, emulsifying, grinding, and transporting fluids, solids, and pastes. "Reliability and Trustworthiness" have always been the values pursued and delivered by the company. After years of development and growth since its inception, Hera has become one of the trusted mixing equipment brands in the chemical industry.